Thursday, May 6, 2010

Creativity

Two illustrations of pure creativity:

First, a palindrome (read the same way in either direction, in this case with opposite meanings) written by a 20-year-old. You have to watch it all the way through to see how it works:


Next, for the younger generation who have never seen it, the most famous commercial in history: Apple's famous "1984" ad introducing the Macintosh computer. It ran only once, during the 1984 Super Bowl. It was produced by Ridley Scott and was based on George Orwell's 1984 with IBM pictured in the role of "Big Brother." This video is of Steve Jobs presenting the "1984" commercial at an Apple conference in the fall of 1983. Nobody can accuse Jobs of a lack of creativity and charisma, even 27 years ago. (Ironically, some wonder if Jobs has become "Big Brother," with Apple now being the third largest company in America [market cap] behind Exxon and Microsoft.) The commercial itself is powerful, but to see it in the context of Jobs' remarks is a part of cultural history (let it play past the opening sound track):

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